Small Business Strategy and Marketing Workshops
We host marketing and strategy workshops for small businesses for many reasons. The cost of outsourcing to an agency could be unattainable, you want to train yourself or an employee, or perhaps you just need to incorporate refreshed marketing techniques to reach the next level of success. These workshops are for you!
Current Workshops

Dominate your Niche: Digital Marketing & Lead Generation Strategy Workshop: June 13, 2018, Langley, BC

Feeling frustrated that you're missing the boat with lead generation from your website or social properties? Wondering where your next clients will come from? Overwhelmed with staying on top of the marketing for your business and find yourself dropping the ball?

This workshop is designed to help you dominate your niche. We'll help you map out a digital marketing strategy for your business that will bring you high quality leads.

In this workshop, we're going to cover:

  • Determining who your client is (and isn't)
  • Brand story and relationship building, differentiating yourself from your competition and positioning
  • Mapping out your marketing funnel to attract high quality prospects (and keep track of them)
  • Determining if your website is working for you (and content marketing)
  • Social media: strategic content creation and best practices
  • Utilizing email nurture sequences, messenger bots and your CRM to move your prospects closer to the sale
  • Paid digital advertising strategies

What's included with your workshop registration:

  • customized workbook with checklists
  • post-workshop networking including snacks and refreshments
  • access to a private Facebook Group, specifically for workshop attendees to network and get questions answered and share resources
  • complementary ManyChat messenger bot flow, ready to customize for your business
  • complementary website audit and 20 minute feedback call (must be booked within 14 days of workshop)

This workshop is for you if your business relies on generating leads and you follow up over one or more interactions to book a consultation/ sales appointment or close a sale. Here are a few examples:

  • Law firms, lawyers
  • real estate professionals, developers
  • mortgage brokers, insurance professionals
  • home builders, construction companies, landscape architects and designers
  • accountants and accounting firms, bookkeepers
  • professional services
  • high-ticket elective health and beauty services
  • consultants
  • adventure tourism and travel experiences, charters
  • boutique fitness clubs and schools, such as ju-jitsu, ballet, etc.
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REGISTER NOW!
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Past Workshops

Revelstoke Small Business Strategy and Marketing Workshop: January 20, 2018

  • Getting super specific on who your client is (and isn't)
  • Mapping out your sales funnel to build your marketing strategy from
  • Implementing simple systems and tools to manage your marketing  
  • Google Analytics, SEO, keywords and search
  • Develop your social media strategy and best practices
  • Blogging
  • Website content and landing pages  
  • Email marketing and list building
  • Video based content marketing
  • Google Adwords, Facebook Ads and other digital paid ads, including influencers


Duncan Marketing Workshop - Strategy and Marketing Foundation for Small Business: April 28, 2018

  • Determining who your client is (and isn't)
  • Mapping out your sales funnel to build your marketing strategy from
  • Implementing simple systems and tools to manage your marketing
  • Determining if your website is working for you
  • Google Analytics for beginners
  • SEO, keywords and search
  • Develop your social media strategy and best practices
  • Blogging
  • Website content and landing pages


Duncan Marketing Workshop - Advanced Marketing Workshop for Small Business: April 29, 2018

  • Advanced Google Analytics
  • Email marketing and list building
  • In depth content strategy
  • Video based content marketing
  • Google Adwords
  • Facebook Ads
  • Other digital paid ads, including influencers

"Bonnie is one of the most knowledgeable individuals in the area of online marketing and strategy. In the current state, it's really tough to know who to trust online, Bonnie solves your business problems as if it were for her own business. She gives you the tools you need to be successful and is there to support you every step of the way. Can't speak highly enough of her talents!"  

- Robyn, Front End Developer Extraordinaire, EMBRK Founder, Zona Fitness Academy Co-founder

"Bonnie is a talented and driven leader in her industry. Learning from her is always a worthwhile investment because I can tell she cares about my success as much as I do. Bonnie will tell you straight up what will benefit you most and it is aways backed up with a whole lot of heart. I can’t wait to work with her again!"  

- Caryn, Social Media Maven, Live Life in the Clouds Founder

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ABOUT THE HOST

Bonnie is passionate about all things brand, marketing and sales. Business tetris is her jam!

Brand and Banter Inc. is a full service marketing agency excited to serve clients who are ready to scale their businesses. The difference between growth and scale? Sustainability, systems and long term strategy.

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Questions? Email bonnie [at] brandandbanter.com

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